Your B2B sales team in Spain: a dedicated SDR + Sales Manager.

An SDR trained on your project cold-calls your ICP in Spain and books you meetings every week. A Sales Manager runs the operation; you audit it on the platform.

+34 622 37 28 72

Implementation in 30 days. Six-month plans with a penalty-free exit if we miss the target three months running. If we're not a fit, we'll tell you on the call.

Filipp Contell, founder of NoBuSales

€31,500

in opportunities opened

in a single week · FrameARQ

+700

meetings booked

cumulative across the operation

+€1.5M

in sales opportunities

30 days max

to the first call

6

verticals active today

+50 companies have trusted NoBuSales

Meetings and clients won

We book sales meetings with your potential buyers

Companies where we booked sales meetings, and won customers, for our clients: from the IBEX 35 to firms across Spain.

How it works

This is how a booked meeting lands in your calendar

Three inputs, one engine, one output. What we build, what we do with it, and the only thing that reaches you: a meeting with a decision-maker.

From ICP to your calendar: the verified list, the playbook and the team go into the engine, and a booked meeting with a decision-maker comes out, as an invitation in your calendar.

A Sales Manager, a trained cold caller and the system built: for the cost of half a salary

This is what you buy every month. Next to it, what it would cost on payroll — with our own published figures.

  • Who manages

    A Sales Manager

    ≈ €3,000/month on payroll

    • Defines the ICP and buyer persona with data, not hunches
    • Tunes pricing, offer and value proposition per segment
    • Reads pipeline and forecast weekly and corrects the focus
    • Adjusts messaging, cadences and qualification from what decision-makers say
    • Reports to leadership: what changes and why
  • Who executes

    A senior SDR, trained in cold calling

    ≈ €3,500/month fully loaded

    • Calls the decision-maker: the only prospecting channel
    • Qualifies on your criteria — MEDDIC, BANT or SPICED
    • Books the meeting straight into your calendar
    • By name, with at least a year as an SDR before joining
  • What they work with

    Lists, data, telephony and recordings

    €250–500/month per seat

    • ICP accounts verified, not bought
    • Playbook and cadences, in your name and documented
    • Every call recorded, with the real objection next to the ratio
  • Where you see it

    The NoBuSales platform, Slack and Notion

    Included in the fee

    • The CRM is the platform: pipeline by stage and rates per step
    • A Slack channel with you, the SDR and the Sales Manager, daily
    • The whole playbook in your Notion space, from day one

Building it in-house: senior SDR + tools + manager

6.250–7.500 €/month

With NoBuSales, the same structure

€2,000/month

And the learning stays in your CRM — it doesn't leave with turnover.

Same denominator on both sides: one managed SDR seat, with its tools. Figures from our published analysis: what an SDR costs in Spain (2026).

Six sentences that come up again and again in B2B. Any of them sound familiar?

If you tick two or more, you don't lack talent: you lack a system.

«I don't know where the next meeting will come from»

One month three come in, the next one none. Nobody can say what was done differently in the good month.

«My reps close well, but they don't open»

Prospecting is the first thing to go when the diary fills up. Nobody leaves a proposal half-done to cold call.

«I hired someone to call and they left»

Six months in. They started with no lists, no script and nobody listening to a single call.

«The person I need to reach never picks up»

Reception filters, the extension doesn't exist and nobody reads the generic inbox. A no-answer is not a no.

«I tried an agency and no meetings came»

Forms and downloads came instead: people who, when you call them, don't know who you are. And booked is not held.

«They send me reports and I still don't know what was said»

Calls made, emails sent, «all going well». Not one recording to listen to, not one stage showing where it drops.

How we work with our clients

SOMOS ELDESEdTech · accessibility

Service

Sales Manager · SDR direction + strategic consulting

Objective

Structure the sales operation and steer growth with data.

What we're achieving

1.200ICP accounts worked210meetings booked123k €in opportunities per month53–88k €and from those, in proposals

“With NoBuSales we steer our expansion with data: the team panel, the targets and the overview panel are what we use most to decide.”

Fabián Curzio · CEO · ELDES
Fabián Curzio
VOGABoutique sales operation

Service

Sales team outsourcing · SDR + Sales Manager

Objective

A complete external sales team: structure, strategy and opportunity generation.

What we're achieving

600ICP accounts worked90meetings booked42k €in opportunities per month18–30k €and from those, in proposals

“It's like having a complete sales team working with us, without having had to build it.”

Gino Russo · CEO · VOGA
Gino Russo
FrameARQRealidad virtual inmobiliaria

Service

Externalización de equipo comercial · SDR + Sales Manager

Objective

Generar oportunidades y validar el producto a la vez: a quién le duele y cómo contarlo.

What we're achieving

300cuentas del ICP trabajadas96reuniones agendadas56k €en oportunidades al mes24–40k €y de ahí, en propuestas

Daniel Barba · CEO · FrameARQ

Daniel Barba Gázquez presentando FrameARQ ante una sala llena, con el logotipo de la empresa proyectado en pantalla
INTKCybersecurity

Service

SDR & Outbound Outsourcing

Objective

Open the market with Tier 1 decision-makers and validate which prospecting works, with data.

What we're achieving

40 meetingsin 6 months, over 300 worked accounts€57,600in proposals generatedTier 1decision-makers reached

“I have an SDR I know by name, who answers me right away and keeps me up to date. And a Sales Manager who guides me and stands beside me through the close — a tool doesn't give you that.”

Lucía Bort · CEO · INTK
Lucía Bort
INSQUATSE Technology SolutionsIndustrial SaaS · inspections and traceability

Service

SDR outsourcing · prospecting into plant, quality and purchasing

Objective

Open the industrial market account by account and reach the decision maker on the plant floor, without depending on trade fairs or word of mouth.

What we're achieving

8 meetingsa month, measured50 accountsworked every month16%account → meeting

José Palacios · CEO · INSQUA

José Palacios y Belén Gamón Bochons, socios de INSQUA, en el Encuentro Hispano-Marroquí de la Industria de Automoción, en Tánger
VICOContract optimisation

Service

SDR outsourcing

Objective

Open a partnerships channel with a dedicated SDR generating recurring opportunities.

What we're achieving

Partnershipschannel open and producingRecurringopportunities every monthReferrersactive agreements

“NoBuSales makes it easy to steer performance and sales strategy: we see the real number and correct course with data.”

Manuel Levens · Head of Expansion · VICO
Manuel Levens

A complete sales team, delivered externally

This is the Outbound Sales Engine™ — fully involved, in the day-to-day, right beside you.

El playbook da el guion al SDR, el SDR produce reuniones y dato, el Sales Manager lee el dato y corrige el playbook. Todo se ve en la plataforma.

01Sales brain

Your market playbook

Who to call, what to say and how to answer every objection. Written down, tested on the phone, and yours.

  • ICP and verified account list
  • Script, cadence and qualification criteria
  • Documented in Notion: the asset is yours

02Prospecting

An SDR assigned to your project

Cold calls your accounts in Spain until they reach the decision-maker, and books the meeting for you.

  • Cold calling, every day
  • Meetings qualified to your criteria
  • Every call recorded, and you listen to it

03Consulting and scaling

A Sales Manager who runs it

Listens to calls, reads the data every week and corrects the playbook. When the channel pays off, they scale it with you.

  • Weekly review with you
  • SDR training and roleplays
  • A plan to step up accounts

Sales brain + Prospecting + Consulting = a team, a system and recurring opportunities, live in 30 days.

Get your assessment

One engine, three ways to get it

Your pipeline, run by us.

Sales Manager + dedicated SDR working your market daily. Every step of the funnel with its rate — auditable, not a promise.

  • Lists, calling cadences and the daily calls: we run all of it
  • Qualified meetings straight into your calendar
  • Business Case with MRR and ROI applied to your ticket
See sales outsourcing
This month's funnel

Scenario

Accounts per month

Good · our own average, in INSQUA and TSE, industrial

Every month · a base of 100 accounts in your ICPLive and parked add up to 100 at any cut
  1. 100Accounts workedmonthly base100 go in
  2. 35Decision-maker reached35 % of the accounts65 no decision-maker reached · back in the queue
  3. 16Meeting booked46 % of those conversations19 they talk, they don't book · with a return date
  4. 13Meeting held83 % show rate3 no-shows · rebooked
  5. 9Opportunity opened70 % of the meetings held4 no opportunity · still in your CRM
The rail is a straight line: what changes, changes on the other side. Each siding has no thickness of its own — it takes the exact gap left by what is still live, so the drawing cannot drift from the data. Past the dotted line our stretch ends.

It is our measured average, not a promise: your number comes out of the assessment.

Indicative business case

The numbers vary a lot with your service, your ticket and your sales cycle — that's exactly what we measure. Two sample scenarios:

Starting point

Service · €1,200/month ticket

100 ICP accounts16 Meetings

Estimated billing

+€3,600–6,000/month

Return

Expected ROI ×2–3 over the contract

Indicative scenario: 3–5 closed deals from 100 accounts/month × €1,200, maturing over the 6-month contract.

With 1–2 closed deals, the service already pays for itself.

A real B2B sales cycle runs ~3 months or more, with reactivations: the 6-month contract gives the funnel time to mature.

From signature to the first call, in 5 phases

System first, volume second. 30 days to the first call in production.

1

Week 1

Kick-off and diagnosis

Market, offer, track record and goals. We leave with a work plan, not a PowerPoint.

2

Weeks 1–2

ICP & Playbook

Who we go after and with what message: ICP, buyer personas, value proposition and call scripts.

3

Weeks 2–3

CRM & cadences

We build the system: clean CRM, calling cadences, verified data and metrics from day one.

4

Weeks 3–4

Launch

Prospecting goes live. First replies and meetings; we iterate the message with real data, not opinions.

5

Ongoing

Direction & reporting

We run the operation: weekly review, forecast, cadence tuning and scaling what works.

30 days · first call in production

The questions we actually get asked

Yes — that is most of what we do. We are an outbound sales agency based in Valencia and we only prospect the Spanish market, but the client can sit anywhere: a German, British or US company that wants to sell into Spain is exactly the fit. Inside sales outsourcing Spain, B2B lead generation Spain, outsourced SDR — whatever you call it, the deliverable is the same: a dedicated SDR who calls Spanish decision-makers in your name, a Sales Manager directing the operation weekly, and every call visible to you in our platform. What we don't do is prospect other countries: if you need outbound in France or Germany, we're not the right agency and we'd rather say so before the call.

Let's talk for 20 minutes.

A free assessment of your sales situation: we tell you what we'd build, in what order and what to expect. If we can't help you, we'll tell you that too.

contacto@nobusales.com